Gushwork Raises $9M to Help Businesses Win the AI Search Era

We're excited to announce that Gushwork has raised $9 million in seed funding led by Susquehanna, with participation from Lightspeed, B Capital, Seaborne Capital, Beenext, Sparrow Capital, and 2.2 Club. This investment fuels our mission to help businesses grow in the age of AI.

The Problem: B2B Buyers Have Changed. Most Businesses Haven't.

Something radical is happening in B2B sales right now.

Your prospects aren't starting their vendor research on Google anymore. They're going to ChatGPT, Claude, Gemini, and Perplexity. They're asking thousands of hyper-specific questions that traditional search engines have never seen before: questions about exact use cases, technical specifications, industry-specific challenges, and vendor comparisons.

All of this happens before they ever fill out a contact form or get on a sales call.

The problem? 90% of businesses are completely invisible in these AI search engines.

When a prospect asks an AI 'What's the best industrial distributor for precision bearings in the Midwest?', chances are, you're not in that answer. You're not even in the conversation."

This isn't about traffic or impressions or citations. This is about pipelines. This is about whether you exist in the new buying journey or not.

Our Mission: Help Businesses Grow While Staying Lean

At Gushwork, we believe that growth shouldn't require bloat.

Too many businesses are stuck choosing between two bad options: hire expensive in-house teams to handle content and digital presence, or work with traditional agencies that move slowly and deliver inconsistent results.

The best businesses should be able to dominate their market's search presence (both on Google and in AI search engines like ChatGPT and Perplexity) without massive overhead. They should wake up to qualified leads in their inbox, not another agency status update.

Cracking AI search for lead acquisition is the first step to making this vision real.

When we set out to build Gushwork, we asked ourselves: What if businesses could have one system that does it all - identifies every relevant topic in your market, understands what your buyers are actually searching for, creates content that shows up in both traditional search and AI engines, publishes it seamlessly to your website, and tracks every lead that comes through?

That's exactly what we built.

Introducing AI Feeds: Infrastructure for the AI Search Era

After months of research, experimentation, and iteration with early customers, we're releasing AI Feeds for general availability.
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AI Feeds is the first AI-native CMS purpose-built to help businesses dominate AI search and generate real leads. Not traffic. Not impressions. Not vanity metrics. Actual sales-qualified leads.
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Here's what makes it different:

AI Agents Working 24/7 to Get You Discovered While You Sleep

AI Feeds deploys seven specialized AI agents that work together like a world-class marketer:

• 1. Memory Agent builds and maintains a living profile of your business, ensuring consistency across everything we create.

• 2. Research Agent scans thousands of search queries across Google, ChatGPT, and AI tools, analyzing what's getting mentioned and why, then outputs a prioritized list of opportunities and content gaps.

• 3. Strategy Agent turns research into action. It finds the intent behind each question, clusters them, and maps each page to a buyer question, creating a clear content blueprint.

• 4. Content & Design Agent generates landing pages, blogs, and guides in your brand voice, designed with your site's colors and layout. No AI slop. Each piece requires multiple sub-agents that clone the behavior of high-end technical writers.

• 5. Publishing Agent publishes deeply-researched content at high volumes into your AI Feed, a content library on your website optimized for both AI crawlers and human visitors.

• 6. Backlinking Agent automatically flags high-potential pages and secures backlinks from high-traffic, high-DA websites where we have publishing rights.

• 7. Auto-Update Agent keeps your content fresh. AI models update constantly, so every page gets refreshed when intent changes or models update.

AI Feeds deploys seven specialized AI agents that work together like a world-class marketer:

A CMS Built for AI Crawlers, Not Just Humans

Traditional content management systems were designed for the Google era where content velocity & updation frequency was low. AI Feeds includes a next-generation CMS specifically architected for how AI models consume and cite information.
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Your AI Feed lives on your domain (yourdomain.com/feeds) seamlessly integrated with your existing CMS. But unlike your main site, this feed follows every AEO (Answer Engine Optimization) best practice:
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- Structured data optimized for AI model ingestion
- Real-time updates when AI models change their ranking factors
- Automatic  content refreshes to stay current with AI search algorithms
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Think of it as your company's dedicated channel for speaking directly to AI systems. A protocol for how your brand communicates with ChatGPT, Claude, Gemini, and every AI search engine that emerges.

Results That Matter: Leads, Not Vanity Metrics

Every page that AI Feeds creates is instrumented to track engagement and capture leads. When prospects land on your content (whether from Google or ChatGPT) and take action, those leads flow automatically into your email and our leads dashboard.
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No guessing. No attribution debates. Just clean data showing which keywords, which content, and which channels are driving the actual pipeline.

Early Traction: The Market Is Ready

We launched AI Feeds in beta just 90 days ago. The results have exceeded our expectations:
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- $1.5M ARR in 90 days from businesses desperate to solve this problem
- 80% month-over-month growth as word spreads
- 1,000+ leads per month generated across our customer base
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Our customers span industrial distributors, manufacturers, commercial services, and other digitally non-native B2B services companies. They don't need to understand the technical complexity of AI search, reverse proxies, or agent orchestration.
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They're buying an outcome: more qualified leads, predictably, without hiring an army of specialists.

What This Funding Means

This $9M seed round allows us to accelerate on three fronts:
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1. Product Development: We're doubling down on making AI Feeds more intelligent, more personalized, more automated, and more effective. Our roadmap includes deeper integration with emerging AI search platforms, more sophisticated intent analysis, and predictive models that anticipate keyword opportunities before your competitors spot them.
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2. Market Expansion: While we've found strong product-market fit with industrial and commercial B2B companies, the AI search problem affects every business.
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3. Team Growth: We're building a world-class team to support our customers and push the boundaries of what's possible in AI search. If you're passionate about solving hard problems at the intersection of AI, search, and B2B growth, we're hiring.

What's Next

The AI search era is just beginning. As AI models get better, more specialized, and more integrated into every workflow, the businesses that win will be the ones that speak AI's language.
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We're building the infrastructure to make sure our customers aren't just present in AI search, they dominate it.
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If you're a business leader or owner watching your competitors show up in ChatGPT and Gemini, while you're invisible, or if you're frustrated that your expensive content strategy isn't driving the pipeline, we built Gushwork for you.
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Want to see exactly how it works? Read our technical deep-dive on AI Feeds.